Friday 13 April 2012

List Building


Here’s a way to build a list of prospective BNI guests as well as customer referral opportunities. Use this form along with your ‘Personal Prospect List’ in the BNI Member Success Training Manual.

The system uses the FROGS matrix… contacts that you know that fall into various categories  – Friends, Relatives, Occupational, Geographical and Social…… additionally, I have now added LinkedIn, other Social Networking contacts and other Networking Groups you may have attended.. 


Contacts:

F
R
O
G
S

L
SN
NG
Friends










Relatives










Occupational










Geographical










Social




















LinkedIn










Social Networking









Other
Networking
Groups











On the rear of this sheet – start by writing a list of 20 names in each of the categories e.g., twenty friends, twenty relatives and so on ….. then using the grid, try and add to the list – e.g. friends down the left column and using the columns along the top try and recall other people you know – friends of friends; friends of relatives; friends of people you have worked with (occupational contacts) etc …..  Then use this list to generate customers for your BNI contacts AND invite as guests.



Friends:

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20

Relatives:

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20

Occupational Contacts:

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20

Geographical Contacts:

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20

Social Contacts:

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LinkedIn / Other Contacts:

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20




Delivered 12/04/2012

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